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08 September 2009

Fakebook

Some hackers have all the luck. Others pick on Natasha.

This story is supposed to be about how unlucky Natasha Cann was when targetted for a little bit of FaceFraud. It is actually about how very unlucky Natasha is. Not just in Facebook but in life.

Here are the inputs to Natasha's recent crisis:

- she has 400 Facebook friends
- Natasha's Facebook profile is hacked
- a severe personal catastrophe is communicated to all of her Facebook friends
- an urgent "life or death" request for cash is made
- each friend asked to contribute $10,000 to avert possible catastrophe
- potentially, $4 million in contributions

These are the outputs:

- 400 friends contacted and begged for mercy
- 11 friends bothered to check with phone calls (2.75% uptake)
- 1 donation (0.25% response rate)
- $1000 raised (.025% cash response)

If I were Natasha, there is no way I would publish these results.

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